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BMW 1 Series

“Life’s not a race”… Said those who lost.

Go one better in the new BMW 1 Series

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DISCOVER THE BMW 1 SERIES

Powerful lines and large inlets indicate just how much energy is at your disposal in the BMW 1 Series. Flat, focused headlights, which are available as an option with full LED technology, point towards the heart of the front – the double kidney grille with a chrome surround. The dynamic overall impression whets the appetite for unadulterated driving sensations. At the rear, large wheel housings and a wide track emphasise the close contact with the road surface. The L-shaped LED rear lights are an undeniable eye-catcher and demonstrate immediately that it’s a typical BMW that’s conquering the streets.

Fresh, modern and straightforward – that’s the impression created by the interior of the BMW 1 Series at first glance. And then confirmed at second glance. The cockpit has typical BMW driver orientation and the whole interior is characterised by top-quality design right down to the last detail

The 8-speed Steptronic transmission sets new benchmarks in comfort and dynamic performance and is a key element of BMW EfficientDynamics. The unusually fine increments between gears facilitate optimum power delivery at all speeds. This reduces fuel consumption significantly, while allowing the driver to enjoy increased sportiness and dynamic performance. The engine speed is reduced, particularly at high speeds, which in turn reduces both fuel consumption and engine noise.

Its biggest facelift ever, introducing a far sharper nose, a much nicer rear end and some stonking new engines that further its performance and eco credentials over rivals. It still comes in three-door and five-door guise, with badges aligned to the BMW 2 Series so they bear little relation to engine capacity. This second-gen car has revised and lighter aluminium suspension components. These reduce unsprung mass, significantly improving ride quality. On board, a ‘driving experience switch’ offers you Comfort, Sport or fuel-saving Eco Pro driving modes. These remap the engine and stability control and alter the optional auto ’box to suit the desired driving style.

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Power

Thanks to BMW TwinPower Turbo technology, the innovative new generation of BMW petrol and diesel engines from the BMW EfficientDynamics engine range can deliver an agile performance and excellent responsiveness even at low rpms, all while being exceptionally fuel efficient and low in emissions.

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Car Styling

Trends are for everyone. Style, however, is a personal matter. Which can be expressed in full with the BMW 1 Series.With the Sport Line, the dynamic BMW 1 Series 5-door appears even racier and even more athletic. This is due in no small part to the many adaptations made to exterior and interior details.

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Design

Powerful lines and large inlets indicate just how much energy is at your disposal in the BMW 1 Series. Flat, focused headlights, which are available as an option with full LED technology, point towards the heart of the front – the double kidney grille with a chrome surround.

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  • INTERIOR DESIGN.

    Fresh, modern and straightforward – that’s the impression created by the interior of the BMW 1 Series at first glance. And then confirmed at second glance. The cockpit has typical BMW driver orientation and the whole interior is characterised by top-quality design right down to the last detail.

  • A FAMILIAR FACE.

    Since 2011, the fresh, modern design of the BMW 1 Series has been causing a stir on the streets.

  • EVEN FRESHER, EVEN SPORTIER.

    An immediate eye-catcher is the more dynamic design of the headlights, which are optionally available in LED technology. The larger double kidney grille with 3D effect as well as the wide air inlets in the bumper underline the sporty appearance

  • UNMISTAKABLY ATTRACTIVE.

    With new LED rear lights in a dynamic L-shape as well as sportier bumpers, larger tailpipe finishers and various other design details, the BMW 1 Series shows even more spirit on the street.

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